Tag Archives: heather head

I Slept All Weekend And Here’s Why

Got back from Boston Friday. Conference was amazing–energizing and inspiring. Made some decisions about the future of my company:

  1. We’ll now market exclusively to Inbound agencies.
  2. I’ll be building toward a content software platform model that will help marketers–and the companies they serve–generate large quantities of custom content much more quickly and effectively by utilizing internal SMEs.

Then I came home and slept most of the weekend. Introvert requires recharging. Now I’m ready for Monday and all that that implies.

Short-term things on my plate:

  • Finish revising my novel
  • Meet sales goals for September
  • Nurture relationships started at Inbound conference
  • Continue creating content for Scopcity
  • Manage projects

Mid-term things on my plate:

  • Hone marketing & sales to match new Inbound-only model
  • Structure organization for scale
  • Make decisions regarding new business opportunities
  • Write Taming the Beast (The Inbound Marketer’s Ultimate Playbook Faster, Better Content) book

Long-term things on my plate:

  • Strategize & execute on content wizard software concept
  • Create strategic partnerships to support content wizard platform

I’ve got a session with my coach, thank goodness, tomorrow afternoon. So we’ll be sorting through all this and creating an actionable plan.

I also have a few things coming up that may be of interest to my followers (hi Mom, that’s you).

  • Serving on a marketing panel for the Montcross Chamber Entrepreneur Summit 2014 on October 10.
  • Serving on a content marketing panel for the Business Marketing Association Charlotte Chapter on November 20, link not yet available.
  • Serving as a “content marketing expert” guest on the Brand Journalism Advantage podcast with Phoebe Chong Chua… some time soon (release date tba).

So that’s that. The kids are good too. I have that parenting thing going on, but I’m not doing a particularly spectacular job of it. I haven’t yelled at them lately, so that’s good. And by lately I mean in the past half hour or so.

The kids are spectacular, actually, come to think of it. They kept the house clean and the dog walked the whole time I was gone. Mostly because Carey bribed them with unlimited computer time, but still. Maybe they’ll turn out all right.


Hi. I’m Heather Head, Content Officer, Free Range Mom, Novelist, Kinda-Crappy-but-Very-Happy Wife.

To the right, you’ll find a list of blogs, publications, and other sites where you can find my work. Below, you’ll find occasional updates, essays, short stories, and whatever else I happen to be working on and feel like sharing here. You’ll learn that in addition to noveling, businessing, and parenting (one of those three is a real word), I also tend livestockmake (ahem) music videos, and put out fires lit by my youngest son.

This breadth of activities makes it difficult for background checkers, stalkers, and my mom to keep track of everything, which is why I brought it all together here. You’re welcome. Unless you’re a stalker, because that’s not cool.

(Fact check: My mom doesn’t even try to keep up with everything. Not because she doesn’t care but because she has a full life of her own and trusts me to take good care of my own. Or maybe because it’s just a little scary seeing into *quite so much* of your daughter’s inner life. Either way, I only mentioned her because it made it funny. To me. And probably to her, too, because she has a pretty great sense of humor and is maybe just a teensy bit biased toward enjoying mine. I love you, Mom.)